{"title":"New Arrivals","description":"","products":[{"product_id":"mutt-dog-vest","title":"Mutt Archive Dog Walking Vest","description":"\u003cp\u003e\u003cspan style=\"font-size: 1.4em;\"\u003eThis stylish quilted vest is lightweight, highly compressible and offers that extra layer of warmth in the cooler weather. Perfect for walking the dog! \u003c\/span\u003e\u003c\/p\u003e","brand":"The Mutt Dog","offers":[{"title":"Female \/ Small","offer_id":39528778694711,"sku":"","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ Medium","offer_id":39528778760247,"sku":"","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ Large","offer_id":39528778825783,"sku":"","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ Medium","offer_id":39528778727479,"sku":"","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ Large","offer_id":39528778793015,"sku":"","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ Extra Large","offer_id":39528782331959,"sku":"","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/TMD-LogoFamily-FINAL.ai_4.png?v=1775774778"},{"product_id":"rescue-bracelet","title":"Mutt Archive Rescue Bracelet","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWe've partnered with local jewelry designer April Soderstrom to create this one of a kind, handmade in the US, rescue bracelet collection. Each bracelet sold will donate 5% of the sale price back to rescue dog organizations.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e6mm gemstones\u003c\/li\u003e\n\u003cli\u003eGold plated paw print charm\u003c\/li\u003e\n\u003cli\u003e6mm 14k gold fill round accent bead\u003c\/li\u003e\n\u003cli\u003eStandard size fits wrists between 5.75″ to 6.25″ comfortably\u003c\/li\u003e\n\u003cli\u003eStretch style bracelet\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Mutt Dog","offers":[{"title":"Lavender Jade","offer_id":39797221949495,"sku":"","price":49.0,"currency_code":"USD","in_stock":true},{"title":"Orange Jade","offer_id":39797221883959,"sku":"","price":49.0,"currency_code":"USD","in_stock":true},{"title":"Sapphire Tiger Eye","offer_id":39797221916727,"sku":"","price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/products\/PurpleBracelet.jpg?v=1667173823"},{"product_id":"mutt-dog-rescue-hat","title":"Mutt Archive Rescue Hat","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eWear your heart...on your head! This classic rope hat is topped with our rescue patch as a subtle nod to second chances and good dogs everywhere. Easy, effortless, and made to go wherever your day takes you—this is the hat you’ll keep reaching for.\u003c\/p\u003e","brand":"The Mutt Dog","offers":[{"title":"Default Title","offer_id":39995336294455,"sku":"","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/12_fd9b84fc-7756-425a-b1b5-ccd18c4fd91a.png?v=1775772243"},{"product_id":"mutt-dog-embroidered-crewneck-sweatshirt","title":"Embroidered Crewneck Sweatshirt","description":"\u003cp\u003eThe Mutt Dog Crewneck was made for cozying up on the couch, crisp morning and evening walks, and lounging on the patio. Monotone base color with the Paw Print logo embroidered on the chest.\u003c\/p\u003e\n\u003cp\u003eMade of a 70\/30 combed, ring-spun cotton\/recycled polyester blend, the crewneck offers a relaxed fit, and the ReFlex Fleece creates a lightweight but warm layer.\u003c\/p\u003e\n\u003cp\u003eThis product meets the OEKO-TEX Standard 100, was made by a mill who partnered with Fair Labor Association, and was made in a facility that is WRAP certified.\u003c\/p\u003e\n\u003c!----\u003e","brand":"The Mutt Dog","offers":[{"title":"XS","offer_id":41207285284919,"sku":"","price":65.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":41207285317687,"sku":"","price":65.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":41207285350455,"sku":"","price":65.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":41207285383223,"sku":"","price":65.0,"currency_code":"USD","in_stock":false},{"title":"XL","offer_id":41207285415991,"sku":"","price":65.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":41207285448759,"sku":"","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/Mutt_Core_Bundle_Images.png?v=1763072226"},{"product_id":"mutt-dog-trucker-embroidered","title":"Mutt Core: Trucker - Embroidered All-Black","description":"\u003cp\u003eWho's ready to go O-U-T?\u003c\/p\u003e\n\u003cp\u003eOur snapback trucker hats offer a structured, mid-crown profile with a breathable, mesh back.\u003c\/p\u003e\n\u003cp\u003eThe all-black colorway features our embroidered paw print on the front, with the same mark stictched on the rear tag. Classic snapback design for easy adjustment.\u003c\/p\u003e\n\u003cp\u003eGreat for just about any activity with your pup. \u003c\/p\u003e","brand":"The Mutt Dog","offers":[{"title":"Default Title","offer_id":41287130513463,"sku":"","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/14.png?v=1727358056"},{"product_id":"pug-yeah-baseball-hat-muddy-paws-x-the-mutt-dog","title":"Muddy Paws x Mutt Dog: PUG YEAH Hat","description":"\u003cp\u003ePut your party hat on. \u003c\/p\u003e\n\u003cp\u003eIntroducing our \u003cstrong\u003ePug Yeah Hat,\u003c\/strong\u003e featuring a two-toned design with an embroidered illustration (front) and brand mark (back).\u003c\/p\u003e\n\u003cp\u003eAn elated pug wearing a party hat with a kazoo. If this isn't a party hat, we don't know what is.\u003c\/p\u003e\n\u003cp\u003eAs part of our Muddy Paws collaboration, 50% of all profits generated by the Pug Yeah hat and Block Party Crewneck are donated to the organization in support of their fundraising efforts.\u003c\/p\u003e","brand":"The Mutt Dog","offers":[{"title":"Default Title","offer_id":41287890468919,"sku":"","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/muddy-paws-the-mutt-dog-pug-yeah-baseball-hat-front.png?v=1727380267"},{"product_id":"paws-x-the-mutt-dog-t-shirt-1","title":"Paws Chicago x Mutt Dog Tee","description":"\u003cp\u003e\u003cstrong\u003eThere's always room for another Chicago Dog.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe teamed up with Chicago-local Michelle Albert to create this graphic tee. The front features a rescue mutt traversing iconic downtown landmarks, while the back captures a series of playful and rambunctious pups surrounding a Chicago dog vendor.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e50% of all profits\u003c\/strong\u003e from the Paws collection will be donated to PAWS and their rescue efforts.\u003c\/p\u003e\n\u003cp\u003eT-Shirt is made from \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e100% \u003c\/span\u003e\u003cspan\u003eAirlume \u003c\/span\u003e\u003cspan\u003ecombed and ring-spun cotton. The shirt is pre-shrunk\u003c\/span\u003e and made to fit unisex sizing standards, created with a cover-stitched collar and sleeves, along with shoulder-to-shoulder taping for additional durability. This product was made in a facility that partnered with or is accredited by the Fair Labor Association and made in a facility that is WRAP and bluesign certified.\u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"XS \/ Cloud White","offer_id":41391004516407,"sku":"154258-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Cloud White","offer_id":41391004549175,"sku":"154258-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Cloud White","offer_id":41391004581943,"sku":"154258-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Cloud White","offer_id":41391004614711,"sku":"154258-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Cloud White","offer_id":41391004647479,"sku":"154258-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Cloud White","offer_id":41391004680247,"sku":"154258-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XXXL \/ Cloud White","offer_id":41391004713015,"sku":"154258-XXXL","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/154258_2_ad656889-716c-411b-ba6b-2f2be090bdf6.png?v=1749580593"},{"product_id":"oh-norman-x-mutt-dog-longsleeve-unisex-oversize","title":"I EFFING LOVE LA Long Sleeve Tee","description":"\u003cp\u003e\u003cspan\u003eWe Effing Love LA! and our LA community is still in need of support after the devastating LA wildfires. Oh Norman! and Mutt Dog have teamed up to support Pasadena Humane with this iconic I EFFING LOVE LA unisex heavyweight long sleeve tee, featuring artwork by renowned LA artist Daniel Dugan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-stringify-type=\"paragraph-break\" class=\"c-mrkdwn__br\" aria-label=\"\"\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e100% of the profits\u003c\/strong\u003e\u003cem\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/em\u003efrom the sale of this shirt will go directly to Pasadena Humane. Since the Eaton fire broke out, they have taken in over 1,200 animals, reunited nearly 2,000 pets with their families, and provided emergency evacuations, medical care, and essential pet supplies to displaced families. These animals still need our help, and the work to find them forever homes is just beginning.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-stringify-type=\"paragraph-break\" class=\"c-mrkdwn__br\" aria-label=\"\"\u003e\u003c\/span\u003e\u003ci data-stringify-type=\"italic\"\u003eOh Norman!—founded by actress Kaley Cuoco—is a healthy AF pet brand dedicated to creating joyful, cutting-edge products that improve the lives of animals while giving back to dog rescue across the country.\u003c\/i\u003e\u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"Birch White \/ XS","offer_id":42170240892983,"sku":"191867-XS","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ S","offer_id":42170240925751,"sku":"191867-S","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ M","offer_id":42170240958519,"sku":"191867-M","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ L","offer_id":42170240991287,"sku":"191867-L","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XL","offer_id":42170241024055,"sku":"191867-XL","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XXL","offer_id":42170241056823,"sku":"191867-XXL","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XXXL","offer_id":42170241089591,"sku":"191867-XXXL","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/191867_1.jpg?v=1777494094"},{"product_id":"mutt-dog-x-pippis-project-tee","title":"Pippi's Project x Mutt Dog Tee","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cb\u003eJoin us on a mission that’s close to our hearts\u003c\/b\u003e: helping reduce the stray animal population in Puerto Rico by supporting a vital TNVR (Trap, Neuter, Vaccinate, Release) initiative. Inspired by Pippi, a tiny Sato (Puerto Rican street dog) who touched her family’s hearts, Pippi’s Project aims to make a lasting difference by helping more Satos like her. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan aria-label=\"\" class=\"gmail-c-mrkdwn__br\"\u003e\u003c\/span\u003e\u003cb\u003e100% of all profits\u003c\/b\u003e\u003cspan\u003e from the Pippi's Project t-shirt will go directly towards funding future TNVR clinics in Vega Alta, Puerto Rico. Your purchase helps provide essential resources for these clinics, playing a crucial role in reducing the stray animal population and giving animals a healthier, safer future.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan aria-label=\"\" class=\"gmail-c-mrkdwn__br\"\u003e\u003c\/span\u003e\u003cspan\u003eShirt is made from 100% Airlume combed and ring-spun cotton. 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Unisex sizing.\u003c\/p\u003e\n\u003cp\u003e\u003c!----\u003e\u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"XS \/ Cloud White","offer_id":41641109127223,"sku":"163268-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Cloud White","offer_id":41641109159991,"sku":"163268-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Cloud White","offer_id":41641109192759,"sku":"163268-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Cloud White","offer_id":41641109225527,"sku":"163268-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Cloud White","offer_id":41641109258295,"sku":"163268-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Cloud White","offer_id":41641109291063,"sku":"163268-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XXXL \/ Cloud White","offer_id":41641109323831,"sku":"163268-XXXL","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/163268_1_207b688c-72bc-4454-9f25-e2b9fff146aa.png?v=1763074081"},{"product_id":"lifeline-anatomy-of-a-pit","title":"LifeLine x Mutt Dog: Anatomy of a Pit Tee","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFrom nose to tail, there’s something undeniably special about Pitbull-type dogs. 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This tee captures the breezy, coastal spirit of a spot where dogs dash through surf and play tag with Karl the Fog. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIllustration by San Francisco local, Emma Leeper. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"Birch White \/ XS","offer_id":42170163593271,"sku":"191865-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ S","offer_id":42170163626039,"sku":"191865-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ M","offer_id":42170163658807,"sku":"191865-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ L","offer_id":42170163691575,"sku":"191865-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XL","offer_id":42170163724343,"sku":"191865-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XXL","offer_id":42170163757111,"sku":"191865-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Birch White \/ XXXL","offer_id":42170163789879,"sku":"191865-XXXL","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/172587_2.jpg?v=1756863658"},{"product_id":"mens-mutt-dog-pups-in-parks-austin-short-sleeve-tee","title":"Pups in the Park: Town Lake Trail Tee","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLaid-back Austin vibes meet lakeside doggie adventures on the Town Lake Trail. This tee nods to the city’s music roots and acres of greenspace, where dogs and their humans can run, play, and soak up the Texas sun. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIllustration by Austin local, Nathan Walker. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"Cloud White \/ XS","offer_id":41835282661431,"sku":"172585-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ S","offer_id":41835282694199,"sku":"172585-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ M","offer_id":41835282726967,"sku":"172585-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ L","offer_id":41835282759735,"sku":"172585-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XL","offer_id":41835282792503,"sku":"172585-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XXL","offer_id":41835282825271,"sku":"172585-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XXXL","offer_id":41835282858039,"sku":"172585-XXXL","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/172585_2.jpg?v=1756863646"},{"product_id":"mutt-dog-foster-fail-club-white-short-sleeve-tee","title":"Foster Fail Club Tee","description":"\u003cp data-start=\"287\" data-end=\"507\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eOnce you’ve experienced the moment when a temporary foster becomes a forever friend you become part of something bigger- welcome to the club that knows that sometimes the best plans are the ones that end in failure.\u003c\/p\u003e","brand":"keep it simple.co","offers":[{"title":"Cloud White \/ XS","offer_id":41859140190263,"sku":"172798-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ S","offer_id":41859140223031,"sku":"172798-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ M","offer_id":41859140255799,"sku":"172798-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ L","offer_id":41859140288567,"sku":"172798-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XL","offer_id":41859140321335,"sku":"172798-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XXL","offer_id":41859140354103,"sku":"172798-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Cloud White \/ XXXL","offer_id":41859140386871,"sku":"172798-XXXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ XS","offer_id":41967515533367,"sku":"176354-XS","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ S","offer_id":41967515566135,"sku":"176354-S","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ M","offer_id":41967515598903,"sku":"176354-M","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ L","offer_id":41967515631671,"sku":"176354-L","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ XL","offer_id":41967515664439,"sku":"176354-XL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ XXL","offer_id":41967515697207,"sku":"176354-XXL","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Faded Black \/ XXXL","offer_id":41967515729975,"sku":"176354-XXXL","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0244\/0082\/2327\/files\/172798_2.jpg?v=1757675648"},{"product_id":"mens-day-in-the-life-ss","title":"Day in the Life Short Sleeve Tee","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eFrom morning zoomies to dinnertime dreams, this soft cotton tee captures a pup’s perfect day in playful illustrations. 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